Ever Trend Zone 
Kendall Jenner is ready for summer and she’s on board. With the new FWRD Summer campaign in 2025, models and creative directors bring easy and refreshing style on the sun-drenched ranch.
Filmed by Cass Bird, styled by Marina Joseph Gilchrist, Kendall’s playful spirit shines as she relaxes in the green fields, rides horses, and posses in rustic tracks and barns. Her looks are relaxed, but they are trendy.
FWRD Summer 2025 Campaign
From flowing chocolate dresses to smooth cream swimsuits, Kendall mixes things with comfort and coolness. She pairs up boots, cozy knits, bright separation and outfits that are perfect for warm weather. This collection includes works from top brands such as Guest In Residence, Kite, Row, Board, Solid & Stripes.
atmosphere? It’s fun and fun. Kendall shows how fashion can feel free to feel whether you are lying in the grass or hugging a horse. Her natural smile and casual poses make the entire shoot feel like a perfect summer day.
The campaign tells the story of freedom, sunlight and modern Western charm. Kendall Jenner has proven that summer style can be simple and fantastic.
