Alek Wek headlines Betsey Johnson’s Spring 2025 ad

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Alek Wek Betsy Johnson Spring 2025 Advertisement

Alek Wek stars in Betsey Johnson’s spring 2025 campaign, a joyous reunion nearly 30 years after her iconic wig toss at the designer’s fall 1998 show. Photographed by Matthew Hawkes and styled by David Taveras, the famous black supermodel shines in a series of striking studio portraits.

Betsy Johnson Spring/Summer 2025 Campaign

A smiling Alec Wek is spearheading Betsey Johnson's Spring 2025 campaign.

The collection embraces Betsey Johnson’s signature playful energy, featuring bold leopard print, feathered gowns, and dramatic, sculptural silhouettes.

Betsey Johnson features bold animal prints in her Spring 2025 campaign.

Accessories are equally eye-catching, including glittering knee-high boots and heels adorned with oversized bows. Elevate each look to new heights. It’s a celebration of unapologetic self-expression and fun.

Alek Wek models the feathers in Betsey Johnson's Spring 2025 ad.

Reflecting on their collaboration, Alec described Johnson as a designer who brings pure joy to fashion and said her work always makes people smile. The campaign bridges Alec’s pioneering legacy with Betsey Johnson’s iconic, irreverent style, reminding us of the power of creativity.

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