Giorgio Armani’s Spring 2025 campaign is station glam

Giorgio Armani’s Spring/Summer 2025 campaign will unfold in a cinematic station setting. This is where models Lina Chang and Vivi Breslin come out of the fog. Inspired by the atmosphere of Armani’s New York Show, the campaign evokes past nostalgia.

Giorgio Armani Spring/Summer 2025 Campaign

Photographer Robin Garieg moodily creates inspiring portraits that highlight the understated luxury of the collection. From embroidered separations to perfectly tailored pants and fluid jackets, this design embodies the unique refinement of the home.

Neutral tones dominate, offering a palette of soft grey, warm taupe and muted metallic. Accessories play an important role. Giorgio Armani’s structured cap adds a vintage touch, and the refined sunglasses are also noticeable.

Stylist Jacob K curates each look with a simple balance of structure and ease. The beauty remains minimal and impressive, with hairstylist Mustafayanaz shaping sharp, bob length cuts and makeup artist Hiromieda into a bright finish.