Ever Trend Zone 
Jacquemus makes vacation dressing feel pure magic with its La Croisière 2025 campaign. Filmed against Egypt’s breathtaking landscapes, from Cairo’s urban energy to Aswan’s calm rivers, the campaign feels like a sun-soaked picture book.
Jacquemus LaCroisière 2025 Campaign
Models Angelina Kendall and Mohamed Hassan bring ease-looking looks to the forefront. Each image is captured through the lens of photographer Mohamed Sherif. The collection sticks to a timeless palette of black and white, talking to shapes and textures.
A flowing maxi dress cleans the path of dirt, with towering palms lined up, while a crunchy suit cuts sharp figures against ancient sand. The flared silhouette, bold stripes and structured tailoring give a playful nod to the updated vintage cruise style with modern charm.
Stylist Omaima Salem finishes his look with statement accessories: an oversized woven bag, heels at the tip, and cat eye sunglasses that suggest the charm of old Hollywood. Each outfit feels made for an endless summer, ready for a spontaneous boat trip or a late walk under the stars.
