Ever Trend Zone 
Puma and Sanrio collaborated for a playful, nostalgia-filled collection that takes Hello Kitty and her friends into the world of streetwear. Inspired by the vibrant energy of Los Angeles and the dreamy West Coast sunsets of the 1990s, the collection features pastel hues, watercolors and Doodle-style graphics.
Puma X Hello Kitty Collaboration
The apparel lineup includes oversized hoodies, ribbed tank tops, flared leggings and graphic t-shirts, blending sporty silhouettes with whimsical Hello Kitty elements. Puff prints and holographic details add a fun twist to your everyday essentials. The one-piece jumpsuit, covered in a toned Hello Kitty pattern, stands out as a piece of stylish statement.
Footwear takes your collaboration to the next level with bold pink or refined black Puma Suede XL sneakers. Easy riders get an update inspired by Chromis with watercolor accents, and Palermo sneakers embrace the signature soft aesthetic of my melody. Special details such as Overdyed Midsoles and Lace Shrouds make each design stand out.
Perfect for both kids and adults, this collection captures Hello Kitty’s magic in a sporty street chic atmosphere. It is currently available at Puma.com, flagship stores and select retailers.
