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For the first time, Rosie Huntington-Whiteley and Jason Statham gather for a fashion campaign. Pair Front Falconoli’s Spring/Summer 2025 Advertising. The Italian cashmere brand utilizes real couples for a series of images captured by fashion photographer Lachlan Bailey.
Falconeri Spring/Summer 2025 Campaign
Filmed on Portuguese Comporta, the campaign embraces a warm, sun-drenched aesthetic that highlights Falconeri’s signature ultrafin cashmere. Rosie Channels puts the luxury understated with a flowing slip dress, a cut-out knit top and a cardigan in neutral shades. Styled by Geraldine Saglio, her looks are combined with minimal jewelry and statement western boots.
Jason complements the collection’s sophisticated aesthetics with a lightweight layer of cashmere, including soft-tone sweaters and tailored pants. The natural chemistry of couples adds seductive dynamics.
The pair also appeared in short films that try to calm the music down and show off elegant designs that are moving. The idyllic outdoor setting reinforces the collection’s breathable, high-quality fabrics, making it clear why Falconeri is the leader of Cashmere.
